When it comes to your business' customer service strategy, social media can simultaneously be your brand's most valuable ally and its most intimidating nemesis. On one hand, when handled skillfully and tactfully, customer service via social media can produce positive PR and create fervent brand loyalty...Read more
The online marketing industry is complex and volatile, but an exciting one for anybody who stays up on modern trends. Each year, new hardware, new software, new companies, and new user preferences dictate a host of sweeping changes that either get adopted or ignored by...Read more
1) Invest in Google Adwords."Google Adwords and PPC [pay-per-click] can give you crazy amounts of traffic if you are tight with your campaign and run niche ad groups," explained Andrew Riker an SEO specialist at WordStream. "Focused, long-tail keywords that are specific to your industry will cause...
1) It's visual.Visual content is treated more favorably in the Facebook algorithm. What’s more, visual content is more engaging in the ever-changing News Feed, and therefore is more likely to catch the eye of your potential customer. With 90% of information transmitted to the brain is visual....
There’s almost nothing more annoying than your iPhone buzzing in your pocket to tell you that a friend wants you to play Candy Crush or whatever other Facebook game is going crazy now. You can stop these Facebook game notifications and requests with a simple...Read more